Strategy Shift: Burberry Signs License With Coty for Beauty Business – WWD
Burberry Beauty signs global licensing agreement with Coty
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Luxury: Licensing loses appeal over perception gaps | Analysis | Campaign Asia
COTY ACQUIRES LICENSING RIGHTS FOR BURBERRY BEAUTY
Burberry licenses fragrances and cosmetics business to Coty | Reuters
Burberry licenses beauty business to Coty in new drive to expand
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Burberry Overhauls its Beauty Strategy, Signing a Deal With Coty - Fashionista
Burberry Licenses Its Fragrance and Make-Up Brands to Coty - Bloomberg
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Case Studies.pdf - Hunter Arno Case Discussion Questions Burberry Shifts its Strategy in Japan 1. Why did Burberry Initially chose a licensing | Course Hero
The smell of success? Coty and Burberry licensing deal
Luxury Daily
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Burberry Japan moves from licensing to direct model
Burberry Beauty Licensing Pros of buying back
Burberry Japan moves from licensing to direct model